Help your videos rank in TikTok search
TikTok is a search engine for a huge part of your audience. People type recipes, tutorials, reviews, and local queries. You can earn consistent views by making your videos easy to find.The checklist
1. Find real keywords
- Type your topic into TikTok search and note the autosuggest phrases
- Check “Others searched for” on result pages
- Save 5 to 10 phrases that match your video
2. Write a clear title hook
- Say the main keyword out loud in the first 3 seconds
- Put the exact phrase in your on screen text
- Keep it short, strong, and readable on mobile
3. Add a matching caption
- Use your main phrase near the start
- Add 2 to 3 related phrases in simple sentences
- Keep it natural and helpful
4. Use focused hashtags
- 3 to 5 relevant tags are enough
- Mix one broad tag with niche tags
- Skip generic tags that add noise
5. Nail retention and replays
- Cut silence at the start
- Add pattern breaks every 2 to 4 seconds
- Use jump cuts and captions to keep pace
- A tight 15 to 30 second video often wins
6. Choose audio wisely
- Use sounds that fit your topic
- Trend audio can help if it matches the content
7. Set the right cover
- Add a readable title on the cover frame
- Make it match the keyword and promise
8. Encourage comments
- Ask a specific question at the end
- Pin a helpful comment with extra context
9. Post at active times
- Share when your audience is online
- Early engagement helps your rank
10. Track and refine
- Watch views from search in your analytics
- Update captions on underperformers to test new phrases
Do it faster with bundle.social
- Use the scheduler to test posting times and measure first hour results
- Compare TikTok performance with Reels and Shorts to spot winners
Template you can copy
Intro line: say the main phrase on screen and in audio.Middle: deliver steps or proof in clear beats.
Close: ask a question, promise a follow up, or point to a part two.
Caption: one line summary with the main phrase, then two support lines.
Tags: one broad tag, three niche tags, and a location tag if relevant.