bundle.social vs Sprout Social
This comparison is on our website, so take it with a grain of salt. We’ll stick to facts and publicly available pricing. If something’s wrong, tell us.
TL;DR
Sprout Social is an enterprise social media management suite with advanced listening, CRM, and team workflows. bundle.social is an API-first platform built for developers and SaaS companies who need to integrate social media into their own products. Different tools for different jobs.The Comparison Table
| Feature | bundle.social | Sprout Social |
|---|---|---|
| Starting price | $100/mo (Pro) | $199/seat/mo (Standard) |
| Per-user pricing | No - unlimited users | Yes - every seat costs $199-399/mo |
| Social accounts | Unlimited | 5 (Standard), unlimited (Professional+) |
| API access | All tiers | Advanced tier only ($399/seat/mo) |
| Platforms | 14 | 10+ |
| Analytics | Included on all tiers | Included (more advanced on higher tiers) |
| Webhooks | Yes | No (use their API) |
| Social listening | No | Yes (add-on) |
| CRM integration | No | Yes (Salesforce, HubSpot, etc.) |
| Smart inbox | No | Yes |
| Sentiment analysis | No | Yes (Advanced+) |
| Team approval workflows | No | Yes |
| Monthly posts | 1,000 (Pro) / 100,000 (Business) | Unlimited |
| Billing model | Flat monthly | Per seat, annual commitment |
| SDK | Yes (Node.js) | No |
Where Sprout Social Wins
Let’s be real. Sprout Social is a beast of a platform:- Social listening and monitoring. They can track brand mentions, keywords, and sentiment across the internet. We don’t do this.
- Smart inbox. Unified inbox for DMs, comments, and mentions across platforms. Great for customer support teams.
- Enterprise reporting. Custom dashboards, competitor benchmarking, paid social tracking. Their reporting is seriously powerful.
- CRM integrations. Native Salesforce, HubSpot, and Zendesk connections. If your workflow lives in a CRM, this matters.
- Team workflows. Approval chains, task assignments, team productivity reports. Built for 20+ person social teams.
Where bundle.social Wins
- Price. A 3-person team on Sprout Professional costs $897/month. Our Business tier with unlimited users is $400/month. That’s not a typo.
- API-first. Our entire platform is built around the API. If you’re a SaaS company building social media features into your product, we’re purpose-built for this. Sprout’s API is an afterthought locked behind the $399/seat tier.
- No per-seat pricing. Add 5 users or 50 users - same price. Sprout charges $199-399 per additional seat.
- Unlimited social accounts. On all tiers. Sprout’s Standard plan caps at 5 profiles.
- Developer experience. SDK, webhooks, OpenAPI spec, detailed platform-specific docs. We’re built for developers, not marketing managers.
- 14 platforms. Including Discord, Slack, Mastodon, and Bluesky. Sprout focuses on the major platforms.
The Pricing Reality
Let’s do the math for a typical SaaS company with 3 team members:| Scenario | bundle.social | Sprout Social |
|---|---|---|
| 3 users, basic | $100/mo (Pro) | $597/mo (Standard) |
| 3 users, with API | $100/mo (Pro) | $1,197/mo (Advanced) |
| 10 users, full features | $400/mo (Business) | $2,990/mo (Professional) |
Who Should Pick What
Pick Sprout Social if:- You’re a large brand with a dedicated social team (10+ people)
- You need social listening, sentiment analysis, and CRM integration
- Your budget is $1,000+/month and you need enterprise reporting
- You don’t need API access for building integrations
- You’re building a SaaS product that needs social media features
- You need API access and developer tools (SDK, webhooks)
- You want unlimited users and accounts without per-seat pricing
- You’re a startup or agency that needs 80% of the features at 10% of the cost
- Your use case is publishing and analytics, not social listening
Competitor pricing sourced from sproutsocial.com/pricing as of February 2026. bundle.social pricing from bundle.social.